Manmeet Sabharwal's Marketing Blog

eBay recently came out with their new ad for india.First time when i saw the ad, i just could not understand it.
Both the actors in the ad were also not quite familiar.I somehow identified Dr Narottam Puri.I remember watching some of his sports shows on Doordarshan(DD).The other lady Mrs Komal G B Singh is also a DD veteran.

There are more in the series,you can watch them here.
The ad campaign is different and breaks away from the clutter.It has a retro look and feel.It reminds people of good old DD days with famous DD personalities.It also deliver the ebay message-Safety + Security+…

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In 2005-06 a phenomenon called Orkut hit India.People were totally hooked on to it.Even i made a profile on it in 2006,after that a social networking revolution came to india.
In US Europe etc  this had already started 2 3 years back.MySpace,Facebook etc were already super popular.
India also caught on well with all these trends.Orkut become a passe soon Facebook took over for Personal and social networks.LinkedIn for professional and MySpace just for timepass.( am talking India)
Then suddenly new words started to make some noise twitter,tweets and this noise took the world by surprise and shook it.They intoduced the concept of microblogging…

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I have been blogging for more than a year now.I was initially blogging on a wordpress hosted free blog,but now i have shifted to a self owned Wordpress hosted blog.
When you blog on a free blog,many things dont matter, but shifting to your own blog changes a lot of things.
Its like your own thing.Its just like your product which you want to show to the world.You want to reach out to as many people as possible.Same is the case with me.
During past month,a good chunk of my time has gone doing the same.There are a lot of tools available on net,free of cost,which can be used in your…

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